Expert Insight: Body Appreciation vs. Body Loathing

“Advertising for many commercial goods functions by cultivating our body insecurity or hatred in order to sell products.  If we all believed we were attractive as we are, for example, we would have little need for most commercial beauty products.  Women in particular are taught that their self-worth is determined by how well they match the cultural standard of beauty.  Most of us therefore feel inadequate and that we can never measure up.  And it seems as if advertisers have recently realized that they were so busy exploiting women’s insecurities, they’d forgotten half the population. So now they’re doing their best to make men feel equally horrible about themselves.  Buying into these images doesn’t benefit anyone but the advertisers”.

– Linda Bacon & Lucy Aphramor, “Body Respect”.

A few years ago, when I was facilitating a workshop on emotion-driven overeating, I was talking about not buying into “the cultural standard of beauty” that Linda Bacon and Lucy Aphramor describe.  One of the participants became quite angry and said something like “it’s all very well to say that but this is how the world works”.

Continue reading “Expert Insight: Body Appreciation vs. Body Loathing”

Why Should We Be Ashamed of Our Bodies?

You’re sitting in a café having coffee with a friend. Every few minutes you surreptitiously tug at your top so it doesn’t cling to the contour of your stomach.

You receive an invitation to your school reunion.  You’d love to go but feel you can’t because you’ve put on weight and you worry about what people will think.

You regularly scan your body in a full-length mirror, thinking “God, look at my thighs/belly/insert other body part here”.  When you’ve examined all your “defects”, you mutter a conclusive “ugh” before walking away from your reflection in disgust.

Continue reading “Why Should We Be Ashamed of Our Bodies?”